Measures for Labeling of AI-Generated Synthetic Content
Mandates both explicit (visible) and implicit (metadata) labels on AI-generated content and platform-level detection. The most detailed national synthetic-content labelling regime yet.
Key dates
- Mar 14, 2025Published
- Sep 1, 2025In force
Risk areas addressed
Who it applies to
Providers and distributors of AI-generated synthetic content (text, image, audio, video) accessible in China.
Penalties & enforcement
Enforced under China's GenAI, deep synthesis and cybersecurity rules.
Enforced by: Cyberspace Administration of China (CAC)
China AI Labeling Rules is enforced by Cyberspace Administration of China (CAC). Its obligations are already live, so a gap is a present exposure rather than a future one. In practice that means knowing which of your AI systems fall in scope in generative AI and online platforms, holding assessments that speak to synthetic media & deepfakes, transparency and content & information integrity, and being able to produce that evidence on request.