Forbidding the Algorithmic Inflation of Rent (FAIR) Act (A3497)
The first US state law to treat algorithmic rent-setting as an antitrust violation rather than a consumer-protection problem. Bars landlords and software vendors from using pricing algorithms that coordinate rents, lease terms or occupancy across competitors.
Key dates
- Jul 20, 2026Signed by Governor Sherrill
- Jul 1, 2027Takes effect
Risk areas addressed
Who it applies to
Rental property owners and the software providers that supply them, where an algorithmic system performs a coordinating function over rental prices, material lease terms or occupancy levels.
Penalties & enforcement
Expressly a violation of the New Jersey Antitrust Act. Injunctive relief plus monetary penalties of not more than the greater of $100,000 or $500 per day of violation.
Enforced by: New Jersey Attorney General, Division of Consumer Affairs
New Jersey FAIR Act is enforced by New Jersey Attorney General, Division of Consumer Affairs. The next dated milestone falls on Jul 1, 2027, 258 days away: Takes effect. In practice that means knowing which of your AI systems fall in scope across every sector you operate in, holding assessments that speak to competition & market power, consumer protection and automated decisions, and being able to produce that evidence on request.